Privacy and cookies
Summary
- Your settings, compare tray and saved builds stay in your own browser.
- When you click a buy button we count the click. We don't record your IP address, cookies or browser details with it.
- We count visits with Cloudflare Web Analytics, which sets no cookies and doesn't identify you.
- Once ads go live, UK and EEA visitors will be asked for consent first, and ads load only after you choose.
Stored in your browser
These keep the site the way you left it. They stay on your device unless noted, and they aren't used for advertising.
| Name | What it remembers | |
|---|---|---|
| kp-theme | Light or dark themeLocal storage | Local storage |
| kp-compare | Keyboards in your compare tray (up to three)Local storage | Local storage |
| kp-builds | Builds you save in the builderLocal storage | Local storage |
| kp-region | Which region's prices to show, if you change it (UK by default). Lasts one yearCookie | Cookie |
A region cookie, if set, is sent with page requests so we can show the right prices. Quiz answers aren't stored at all. They are part of the results link, which is why you can share it.
Your region setting
The switcher in the top bar picks whether you see prices and shops for the UK, the EU or the US. When you choose a region we set one cookie, kp-region, holding just that choice (uk, eu or us). Without it you see UK prices.
It's our own cookie, it lasts one year, and your browser sends it back with each page request so we can show the right prices. It isn't used for advertising or tracking, and it has nothing to do with the ad consent message, which depends on where you actually are. To change it, use the switcher. To remove it, clear this site's cookies in your browser settings, and the site goes back to UK prices.
Retailer link clicks
Buy buttons link straight to the retailer. When you click one, your browser also sends us a short note saying which offer you clicked and which of our pages you were on, which we store with the time. We don't store your IP address, user agent or any cookie with it, so it can't be traced back to you. We use the counts to see which retailers people find useful.
Server logs
Like every website, our hosting provider keeps short-lived technical logs of requests (the page asked for, the time, your IP address and browser type) so the site can be kept running and protected from abuse. We don't combine them with anything else or use them for advertising.
Visit counts
We use Cloudflare Web Analytics to count page views and see which pages people find useful. It sets no cookies, stores nothing in your browser and doesn't build a profile of you, so it needs no consent.
Ads and consent
We plan to show a small number of Google AdSense ads, labelled “Advertisements”. They aren't live yet. For now you'll only see empty placeholders, and no ad code runs.
Visitors in the UK and EEA see Google's certified consent message before any ad cookies are used. You can accept or refuse personalised advertising, and change your choice later from the consent settings link that Google's message leaves on the page. Google's own cookies are covered by Google's policy on partner sites.
Affiliate cookies
Some buy buttons are affiliate links. We don't set any cookies for these ourselves. When you arrive at the retailer's site, the retailer (or its affiliate network) may set a cookie so it can credit us if you buy. That cookie is covered by their privacy policy, and their site should ask for your consent. See our affiliate approach and the affiliate disclosure.
Product photos
Product photos load straight from the manufacturer's own website, so your browser asks their server for the image. Like any website, that server can see your IP address. We send no referrer with these requests and they don't set cookies through us. Each photo is credited to its maker under the image.
Your choices
You can remove everything we keep in your browser by clearing this site's data in your browser settings, or empty the compare tray with its “Clear” button. Blocking local storage won't break the site; it just won't remember your settings between visits.
Who we are
Thokd is run from the UK and is responsible for the data described on this page. For any question about it, or to ask what we hold, email hello@thokd.com.
If you're unhappy with how we handle your data, you can complain to the UK Information Commissioner's Office at ico.org.uk.
Last updated 8 November 2026.